7 Reasons Why You Should Be Attending Work Seminars

Attending seminars for work might seem like an aggravating necessity that your boss makes you do on the weekends or evenings, but participating in seminars can actually be a very enjoyable and educational experience. Regardless of what industry you are in, whether it’s sales, medicine, or food services, attending a seminar can not only provide you with new information relevant to your field, it also offers the opportunity for you to meet like-minded professionals and expand on new ideas and reflect on current industry trends.

When your boss asks if you would like to participate in a seminar, you should always say yes, unless of course there is a legitimate circumstance that prevents you from attending. Showing your willingness to participate will show that you have the passion needed to succeed at your job, as well as the discipline to improve your personal and professional skills. If you still are not convinced that dedicating one of your evenings or weekends to a work seminar is not a productive use of your time, these 7 reasons might help you see otherwise.

1. Learn new information.

Industry seminars are most helpful because they are able to provide you with the latest news and information regarding your profession. This could be anything from recent bills that have been signed into law to new technologies or programs that are available to help improve your business. You might also learn of new business techniques that successful companies have put into place and you can implement them into your business plan. The sky really is the limit here.

2. Network with other professionals.

Perhaps the best part of attending a work seminar is the opportunity to network with other professionals in your field. Having connections with other professionals offers you the ability to find new business, improve your communications network, and learn from the personal experiences of others.

3. Share your ideas and get feedback.

Networking not only provides you with the chance to meet new people and gain potential business leads, it is also the perfect opportunity for you to share your ideas and experiences with other professionals and allow them to provide you feedback. Discussing things like new sales techniques, new technologies, or new web application programs that could help you improve your business can be the most productive part of a seminar, as long as you are willing to open up and talk to people.

4. Find investors in your company.

If you are an independent business owner or you work for an independent business, attending networking events is a great opportunity for you to put your company on the industry radar. Not only can you find potential customers, but you might also come across an investor that wants to get behind you and your company.

5. Get answers to your questions from credible sources.

In the world of online research, there are plenty of sources out there willing to give you good-intended, yet terribly inaccurate advice. Participating in an industry seminar offers you the chance to get your questions answered by credible sources. Whether it is a new idea that you have had or a question regarding marketing, advertising, management, or law, there is likely to be someone there that can speak from true knowledge and industry experience.

6. Learn current industry trends and statistics.

Research is constantly being conducted to figure out what customers are looking for in specific products and what they expected from certain companies or industries. Knowing this information can help you hone in on where you need to improve your product or company and what kind of client base you should be working towards acquiring. Having the latest statistical information can even show you if there is a geographical location that your product/company might be more suited for or if you need to be a little more innovative and expand your product base.

7. Provides you with potential leads for business.

Most times, networking events are attended by your fellow professionals and not by potential customers who are just looking to stay informed. That being said, you never know if there is a fellow business owner or industry professional that has customers you may be able to help and vice versa. Sharing stories about your experiences with marketing and customer interaction is a great way to gain tips for improving as well as customers that your fellow professionals may not have been able to help or acquire.


There is never a reason why should not be attending a seminar for work. You have nothing to lose in doing so and pretty much everything to gain by doing so. Plus, if the event is held in a different city or state, it gives you the opportunity to travel and explore new places that you might not have done otherwise. When opportunity comes, always go for the gold. If you don’t you will never know what opportunities you might have missed out on.

  • Mary Afuso
    Mary Afuso
    I sell Corporate Training for a community college. This is right on point. Often the seminars (or training) is very low cost. SHARPEN YOUR SAW!
    January 22, 2016 - 1 liked this
  • Marc Holt
    Marc Holt
    Thanks Mary! They've helped me so much throughout my career.
    January 22, 2016